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Welcome to Show Business:  AdPushup’s Biggest Show Yet

BY DAN MILLS

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Audience segmentation is a process of dividing the audience into segments based on predefined criteria such as behavior, geographical location, historical data, product usage, and other parameters. In the ad ...
Taboola, founded in 2007 by Adam Singolda, is known as the largest discovery platform in the industry today. Publishers can use this platform to monetize their websites, gain new audiences, ...
Rewarded video ads are gaining momentum because they offer an honest value exchange – a user views an ad for a specific time duration and receives a premium gift. Typically, ...
FLEDGE (First Locally-Executed Decisions over Groups Experiment) puts into practice the proposed elements in TURTLEDOVE and other proposals that followed it. Being the latest development in the TURTLEDOVE family, FLEDGE ...

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After 2020 that was no less than a roller coaster ride for publishers, it's time to welcome a new year. So, what's going to be the focus for publishers in ...
After 2020 that was no less than a roller coaster ride for publishers, it's time to welcome a new year. So, what's going to be the focus for publishers in ...
As the market seems to grow the main focus for niche websites is revenue optimization. But the question is HOW? Now is the time to seek advice from the industry ...
Header bidding acts like the horsepower to publishers' optimization engine. Until last year, 38 out of the top 50 global publishers were found to be using it to accelerate their ...

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CCNA7 is a niche website that publishes educational material including in-depth learning modules and exams targeted towards people interested in preparing for the IT certification. It follows a Q&A theme ...
ChordU is a music website that helps users identify and learn chords. The website deploys deep neural networks, machine learning, and AI to power its service. Their song database contains ...
All Garage Floors is an informational website about garage flooring options. Created in 2012, it is a go-to resource for consumers looking for product advice and recommendations in the flooring ...
Pinkvilla specializes in Entertainment, Fashion, and Lifestyle articles founded in 2007. By operating in India and USA, Pinkvilla is one source for Bollywood news & gossip, Bollywood movies, Bollywood fashion, ...

Show Business

Everything you need to know to launch your own video series or podcast.

Talking Too Loud

Go inside the mind of entrepreneurs on Wistia’s newest podcast.

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