Ad exchanges are marketplaces where ad impressions are sold and bought. And since the mechanism is programmatic, it spares both time and discrepancies in revenue generation. However, even...
Google recently launched the Ads Transparency Spotlight extension that explicitly shows the information on ads displayed on any web page. When it comes to ads and their associated...
Generate an AdSense report based on various parameter, filters, and breakdowns. Start by learning about AdSense reporting features and limitations. Google’s reporting is unbeatable. Be it Google Ad...
Google Ad Manager is undoubtedly the world's most popular ad server. The platform provides a host of solutions that allow publishers to increase their revenue. Presently, Google Ad...
We asked industry leaders from Bored Panda, VentureBeat, AdButler, Adzerk, and AdPushup to share their important yield metrics to measure growth. Here's what they said. The ultimate goal...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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