The year 2020 was an unpredictable one. It had more headwinds than tailwinds and many industries dealt with an unprecedented crisis because of it. The ad tech industry...
According to the Indian Brand Equity Foundation, the Indian media and entertainment industry will grow at a CAGR of 13.5% by the end of FY 2024. In fact,...
We recently approached Sophie Toth, Global Programmatic and Ad Tech Lead at Euronews, which is a pan-European news network that has helped many European citizens stay abreast of...
Recently Google announced that link ads are withdrawn from their offerings. According to Google, this step has been taken after getting feedback from publishers, advertisers, and users and...
According to eMarketer, Connected TV advertising will increase to $11.36 billion by 2021 in the US alone. CTV advertising will therefore continue to thrive despite a global recession....
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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