On 4th February, Chrome launched its Version 80 and with it, the SameSite cookie update. However, Google rolled back this update in April due to its impact on...
Factsheet Founded in: 2007Supported model: CPV, CPC, CTR, CPAPayment method: PayoneerSupported language: EnglishReporting: Taboola’s management and analytics dashboard ‘Backstage’ provides access to revenue reporting, audience development, organic content...
FLEDGE is the latest update in the Google Privacy Sandbox and takes the implementation of the TURTLEDOVE API further. Google will stop supporting third-party cookies after late 2023,...
Audience segmentation is used to categorize audience based on their online activity. But why do publishers need it? How can it benefit them? Know here. Small and medium-sized...
User data is probably web publishers’ greatest resource. When we think in terms of behavioural targeting, user data (browser fingerprinting) is indispensable. However, its collection is now more...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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