When it comes to online marketing, it is often observed that most of those observations revolve around the Three Giants – Google, Amazon, and Facebook. In fact, as...
Client-side header bidding vs server-side header bidding: Both techniques take the publisher’s inventory to demand partners. Then, how’re they different? Header bidding was introduced for publishers to reach...
Learn everything about ad trafficking and how it helps generate the highest potential profits for the publisher and the advertisers. In the field of digital marketing, new demands...
Domain spoofing is a technique used by cybercriminals to gain unauthorized access to a user's online account. In this article, you will learn all about domain spoofing and...
DFP Glossary is designed to make it easy for you to understand all the jargon associated with DFP. We provide clear and concise definitions for all the terms...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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