Discover the benefits and drawbacks of preferred deals in digital advertising. Learn about the various types of preferred deals, their benefits, and how to set them up in...
Do you have questions about how to make the most out of Private Marketplace, PMP deals? We have the answers you’re looking for in this blog. Ad spending...
Learn how AI can enhance your advertising efforts with personalization. Discover 10 ways to use AI for targeted ads that speak directly to your audience. As businesses continue...
Ad fill rate: What is it | How to improve | How to calculate | Is 100% fill rate good | And everything else publishers want to know...
In this article, we explore what heatmaps are, how they can be used to visualize resource utilization, and how you can use heatmaps to optimize ad performance. Heatmaps...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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