Welcome to our comprehensive guide on bid shading, a critical concept in programmatic advertising. This article explores the ins and outs of bid shading, its benefits, and how...
One of the fast-growing concerns in the advertisement industry is ad injection, which can take multiple forms, from pop-up ads to disguised ads that can blend in the...
Looking to learn more about waterfall ads? They are the type of ad mediation strategy mobile app developers use to maximize their ad revenue. Learn more in this...
As publishers continue to face challenging circumstances because of the AdOps recession, it has become more important than ever to find ways to effectively manage revenue. Here are...
Ad tech witnessed massive evolution in the last decade. The outcome? We got programs capable of managing most of the operational tasks. This led to the rise of...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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