As a publisher, your ad inventory pricing strategy can make or break your revenue optimization efforts. To get the most out of your ad inventory, you must know...
Ad tech loves its three-letter acronyms, and one of the most commonly heard ones is SSP, short for supply side platform. So, what are supply-side platforms? Who uses...
Discover the top 9 AdSense ads violations that you might unknowingly be committing, and ensure your compliance to avoid any penalties or issues with your ad placements. In...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize your online presence with expert insights on effective ad balancing. As a publisher,...
An insertion order (IO) is a contract between an advertiser and a publisher that outlines the terms and conditions of an advertising campaign. Discover the benefits and drawbacks...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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