Managing the ads.txt file is a task publishers have to deal with every now and then—and doing it manually can be cumbersome. To help publishers, we’ve launched Manage...
In-app advertising is hot right now. Emarketer predicted, in-app advertising will go up by 25.1% by the end of 2018. However, measurement of in-app ad viewability still remains...
Google launched the Google News Initiative in 2018 to help the news industry evolve better business models, increasing the quality of journalism, fighting misinformation, and driving tech innovation...
It’s been almost a year since GDPR was introduced (May 25, 2018) to strengthen the data privacy of online users. To do so, GDPR rolled out two routes...
Here’s a list of fraud detection companies who can help publishers prevent various types of ad fraud and protect their revenue. Ad fraud doesn’t just hurt publishers and...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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