Coalition for Better Ads is an industry association that supports valuable free content, robust journalism, and social connections across the internet by helping set the standards for better...
Users install ad blockers for a number of reasons. Some do it because they find ads annoying or intrusive while others want to safeguard their privacy and security....
Last year, Google rebranded DoubleClick for Publishers and DoubleClick Ad Exchange to streamline ad delivery and monetization into a single umbrella product. And now we have Google Ad...
Google is working on a heavy ad blocker for Chrome designed specifically for eliminating ads which consume an "egrigious amount of system resources". Google has always been committed...
Suppose you have 5 ad units on a webpage and need to run auctions for each of them. Going by standard procedures, 5 bid requests will be generated...
Discover crucial ad density rules for publishers to boost revenue and enhance user experience. Optimize…
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