A seamless user experience will lead to increased engagement and traffic. The post provides insights on psychology triggers and their real life application. When you win over your prospects, you…
Why web publishers need eye-tracking testing if they are serious about delivering a beautiful user experience along with seamless web functionality. Myth #1: “Faces always & instantly draw attention.” Myth…
If you’ve ever published content online (as a publisher, marketer or blogger), you would be familiar with the anticipation you feel once a post has been published, waiting for all…
An overlooked yet important part of making brilliant web content is the deliberate use of positive emotion. Many of us might already be implementing positive and/or negative emotions in our…
Search Engine Optimization is widely considered as the be all and end all of getting visitors to come to a website. However, there is a huge difference in the SEO…
Sigmund Freud, once stated, that words and magic were in the beginning the same thing. While there is a certain sense of the fantastic about Freud’s statement, the fact that…
In 1837 Georg Ohm discovered the Ohm’s law. Out of the many applications that we have from his law, one of the most seminal ones is the earth wire. When…
People who run blogs on the internet typically want either of three things: They want to share their thoughts with other people. They want to promote a certain business venture…
Many of us have read about case studies where a simple alteration resulted in higher conversions, whether it be increase in opt-ins, decreased bounce rate, more traffic, or even sales.…