As long as we are talking about Media Buying, a lot of people might agree that it’s difficult to understand the difference between Programmatic and Real Time Bidding. At first…
This detailed comparison lets you delve deeper into the nuances of instream vs outstream ads and understand their distinctions and make informed advertising choices We all stream videos, whether on…
Better Ads Standards is a framework designed to make online ads better by ranking them based on user preferences. Learn more about how it works. Advertising is the internet’s currency.…
Dive into comprehensive insights about the Open Ad Exchange in this exploration. Gain a deep understanding of its workings and significance in the digital advertising landscape. Have you ever wondered…
Discover the transformative role of AI publishing and learn how publishers can harness the power of AI-driven content writing to enhance their creative processes and stay ahead in the digital…
The field of Human Resources (HR) has undergone significant transformations in recent years, and one of the most impactful catalysts has been the integration of Artificial Intelligence (AI). AI technology…
Since the invention of computers, programmers have tried to find ways to develop games on them. Back in 1952, a Cambridge University professor created the world’s first-ever computer game called…
Looking to enhance your ad operations? Discover 8 compelling reasons to consider an outsourced ad ops team for better ad management and optimization. For publishers with millions of pageviews, managing…
Elevate your insights and performance with our seamless Google Analytics 4 Integration with Google AdSense guide. Unlock valuable data-driven optimizations for better results. Google Analytics has been a go-to tool…