There is no rulebook to answer which ad practices drive the maximum revenue. So, in order to test, publishers switch between ad types or sizes to see which ones get…
Every webmaster’s dream is to have a website with a good search engine authority. Getting on the first page of search engine results requires creativity and patience (maybe a bit…
According to AMP dev blog, over 25 million websites around the world are using Google’s Accelerated Mobile Pages (AMP) to speed up their webpages on the mobile web. AMP drastically…
Header bidding implementation has always been a bit technical. But publishers equate complicated implementation with complex debugging. This is not always true. After implementing header bidding on their website via…
Run of network campaigns allows advertisers to place their ads on the list of websites available on a specific ad network. Meaning that the ads can appear on any website…
Google held its annual developer conference I/O, earlier this month in Mountain View. Apart from the bigger announcements, the company revealed its plans to introduce new privacy controls for Chrome—a…
Google AdSense is the largest and most widely used ad network in the world. It was launched in 2003 and currently has over two million active publishers. In 2013, AdSense…
There is no shortage of SEO tools in the market, still, Google Search Console is probably the one you should sign up for before anything else. Why? First, because it’s…
We have previously discussed header bidding and prebid.js in-depth along with how they work in detail. The general consensus in the publisher community now is that setting up header bidding…
