Google Ad Manager is undoubtedly the world’s most popular ad server. The platform provides a host of solutions that allow publishers to increase their revenue. Presently, Google Ad Manager is…
We asked industry leaders from Bored Panda, VentureBeat, AdButler, Adzerk, and AdPushup to share their important yield metrics to measure growth. Here’s what they said. The ultimate goal of every…
Factsheet Founded in: 2008Supported model: CPA, CPMPayment method: PayPal, Payoneer, and Bank WirePayment terms: Net-30Minimum payment threshold: $20 for PayPal and Payoneer, and $500 for Bank WireSupported language: EnglishReporting: Dashboard…
Advertising continues to be the most effective way through which publishers can monetize their websites. The ad tech industry has evolved swiftly in the past few years and its scope…
For a long time, the ad tech industry relied heavily on third-party data for targeting ads. Users, however, had no idea how their personal data was being used, who had…
In the fast-moving world of digital advertising, sticking to one channel is not enough. Display ads used to be the dominant channel. Now, marketers are making video their go-to advertising…
What are your missing in your AdSense monetization strategy? We have covered top 10 tips that will help you boost your ad revenue by running tests. Display advertising has always…
While the internet and related technology has evolved at a rapid pace, data privacy, and laws to protect users’ privacy have gained momentum only recently. During the last few years,…
The world will have 3.8 billion mobile users by 2021. This is a staggering number and holds the opportunity for publishers to earn additional revenue through mobile web monetization. Here…
The AMP (Accelerated Mobile Pages) Project is an open-source initiative by Google that makes web pages’ loading fast and user friendly. It strips down all unnecessary JavaScript and CSS to…
