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Free 30 min website monetization consulting included
A publisher focused event by 
8th November 2022
at Google, Chicago
Where the greatest
publishing experiences
unfold
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We will have it all - Expert Spotlight, Fireside Chat, Panel Discussion.
But that’s not why you should attend.
AGENDA
Between ideas, deadlines, projects, and dreams, catch a creative break to be inspired about all things publishing.
Our agenda include:
-
Expert Spotlight
Helping Publishers thrive in today's Privacy Environment,
by Lauren Liederbach
Program Manager, Google -
Panel Discussion
Recession vs Publishers
speakers to be revealed soon -
Fireside Chat
Making the Best of 2023 (Optimization, Experimentation, Evaluation)
by Harit Pathak
CEO
EssentiallySports
PAST SPEAKERS
ANGELINA ENG VP of Measurement
& Attribution
IAB and IAB Tech Lab
ROB BEELER Chairperson
AdMonsters
SCOTT MESSER SVP, Media
Leaf Group
JOSH PETERS Director of Data Partnerships
BuzzFeed
EMILY ROBERTS Programmatic Trading Manager
EMEA, BBC
REBECCA POYNTON MURRAY Head of Commercial Product
CNN
MICHELE DEVINE Director of Commerce
Partnership & Programmatic
BuzzFeed
WILL DOHERTY EVP, Global Marketplace
Index Exchange
Snippets from our Past Events
ABOUT
To tell you about us, we first have to ask you a question.
What is one common thing between all the people who are working in the publishing space? [ The answer cannot be ‘publishing.’ ]
Okay, the subjective-correct-answer is that we are all humans (high-five if that is what you thought).
Yet the more events we attend, the more we feel like parts of an engine.
And, First Fold is our attempt to let engines be for cars and airplanes. It is about bringing back the heart because nothing ‘beats’ it.
You got it right -
we are a team that loves
publishing and puns.
In short, we are just humans keen on burning our nights sipping the strongest coffee to bring you the greatest publishing experiences.
