About the Episode

In this episode, we spoke about how data privacy has become a growing concern among users, publishers, and ad agencies. We also discussed best practices for data regulation and strategies on how to use data more effectively for targeted advertising without compromising consumer trust or consent.

Major takeaways from the episode:

- Be transparent with users about how you’re using their data.
- Practice due diligence with compliance rules in place to ensure the effective use of user data, and that data is not being misused for personal gain.
- Give users the ability to choose whether to allow you to use their data. Doing so can benefit both and help build trust between you and the user.